Acquires $15,000 in New Business in 60 Days
The Challenge
Debi Cramer is a renowned photographer who has taken over 35,000 photographs, for more than 253
clients around the globe, since 1996.
When COVID-19 hit, new business became scarce, her current client acquisition avenues dried up, and
there was no strategy in place to move in a different direction.
In addition, she was using a Public Relations Agency to distribute a monthly newsletter, but after a year
into the pandemic, there was still no new business.
Although she knew being more visible on LinkedIn would help, she didn’t know how to go about making it
happen.
The Solution
After reviewing a few options, Debi decided to enroll in our complete LI Lead Generation Program.
First, the decision was made to move the business focus in a direction which would be more favorable to
acquiring new clients during the pandemic.
Next, we developed and implemented a system to target the best potential clients, as well as referral
partners.
In addition, her LinkedIn profile was rewritten to engage her target audience by illustrating how she would
help them use high-quality photography to strengthen their online presence.
Debi also learned several methods to locate, and connect with, her ideal prospective clients on LinkedIn.
Furthermore, we put a system in place to keep her accountable to her prospecting goals.
Last, we developed a direct messaging sequence to streamline the process and make it easier for her to
communicate with potential clients and referral partners.
The Outcome
During the first two months of the program, Debi was able to schedule four appointments with contacts
she engaged with on LinkedIn.
Her new LinkedIn lead acquisition system has brought in three additional clients and generated over
$15,000 in revenue.
How You Get More From LinkedIn
If you would like to explore the many ways to generate more leads and clients from LinkedIn, take the
next step, and schedule a 20-minute fact finding conversation with our President, Susan MacConnell, right
now: Click Here
The Challenge
Debi Cramer is a renowned photographer who has taken over 35,000 photographs, for more than 253
clients around the globe, since 1996.
When COVID-19 hit, new business became scarce, her current client acquisition avenues dried up, and
there was no strategy in place to move in a different direction.
In addition, she was using a Public Relations Agency to distribute a monthly newsletter, but after a year
into the pandemic, there was still no new business.
Although she knew being more visible on LinkedIn would help, she didn’t know how to go about making it
happen.
The Solution
After reviewing a few options, Debi decided to enroll in our complete LI Lead Generation Program.
First, the decision was made to move the business focus in a direction which would be more favorable to
acquiring new clients during the pandemic.
Next, we developed and implemented a system to target the best potential clients, as well as referral
partners.
In addition, her LinkedIn profile was rewritten to engage her target audience by illustrating how she would
help them use high-quality photography to strengthen their online presence.
Debi also learned several methods to locate, and connect with, her ideal prospective clients on LinkedIn.
Furthermore, we put a system in place to keep her accountable to her prospecting goals.
Last, we developed a direct messaging sequence to streamline the process and make it easier for her to
communicate with potential clients and referral partners.
The Outcome
During the first two months of the program, Debi was able to schedule four appointments with contacts
she engaged with on LinkedIn.
Her new LinkedIn lead acquisition system has brought in three additional clients and generated over
$15,000 in revenue.
How You Get More From LinkedIn
If you would like to explore the many ways to generate more leads and clients from LinkedIn, take the
next step, and schedule a 20-minute fact finding conversation with our President, Susan MacConnell, right
now: Click Here
